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Sell on the Zoro Marketplace Through Its Supplier Partner Program

Brands sell on the Zoro marketplace through its Supplier Partner program, applying through the Sell On Zoro page. Accepted partners receive orders from Zoro, ship them to the customer on Zoro's behalf and exchange order documents by EDI. Channel Stride helps you prepare your application and operations.

How selling on Zoro works

Zoro sells tools, parts and supplies to businesses. Brands sell there through its Supplier Partner program, which runs on drop shipping. Zoro calls its sellers supplier partners and asks interested companies to submit business details to its Supplier Partner Team (source).

In Zoro's supplier guide, the customer orders from Zoro.com, Zoro places the order with you, you ship to the customer on Zoro's behalf, and Zoro handles all direct customer communication (source).

Who Zoro is a fit for

Zoro suits brands and distributors in tools and home improvement, plus related business supplies, that can ship single units directly to the end customer. If your catalog is built for Amazon FBA and you have no way to fulfill single orders from your own warehouse or a third party warehouse, we will tell you that during the audit.

What Zoro expects from supplier partners

  • Drop shipping orders directly to Zoro customers, on Zoro's behalf.
  • Electronic Data Interchange (EDI) for purchase orders, acknowledgments, advance ship notices, invoices, inventory advice and order cancellations. Zoro's guide, dated Q2 2024, says suppliers work with SPS Commerce to meet these requirements.
  • Accurate product information that Zoro can merchandise.
  • On time shipping and inventory feeds that keep availability current.

How Channel Stride helps with Zoro

  1. Fit check: we review your catalog and fulfillment setup against Zoro's supplier model.
  2. Application prep: we organize your business details, product data and category information for the Supplier Partner form.
  3. Catalog data: we turn Amazon or Shopify listings into clean, complete product data with identifiers and specifications.
  4. EDI readiness: we map out what your team or 3PL must handle for EDI and inventory feeds, and coordinate with your EDI provider.
  5. Launch support: after Zoro approves you, we help you get through testing and validation so items can go live.

Zoro decides who joins the program. We cannot guarantee acceptance.

FAQ

How do brands start selling on Zoro?

Brands sell on Zoro through its Supplier Partner program. You submit your business details to Zoro's Supplier Partner Team through the Sell On Zoro page, and Zoro reviews each request.

Who ships Zoro orders?

In the Supplier Partner program, the supplier ships orders directly to the customer on Zoro's behalf, and Zoro handles all direct customer communication.

Do I need EDI to sell on Zoro?

Zoro's supplier guide calls for EDI documents covering purchase orders, acknowledgments, ship notices, invoices, inventory and order cancellations. The guide says suppliers work with SPS Commerce to meet these requirements.

What kinds of products fit Zoro?

Zoro focuses on the tools, parts and supplies that businesses need to keep running. Brands in tools and home improvement and related business supplies are the most natural fit.

Can Channel Stride guarantee Zoro accepts my brand?

No. Zoro makes every supplier decision. We help you present a complete application and prepare your catalog and operations so you are ready if Zoro moves forward.

Ready to see if Zoro is a fit?

Book a free marketplace audit: a 30 minute call with no obligation.

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